The Valley faced stiff competition from Tampa, which planted billboards for NFL owners to see touting its beaches and warm weather. Tampa has hosted four Super Bowls to Arizona's two, in 1996 and 2008.
The Super Bowl is a huge economic driver, according to a study by Arizona State University's W.P. Carey School of Business.
Football fans generated about $500 million in direct and indirect spending in Arizona during Super Bowl XLII in 2008, the study found.
Read more: http://www.azcentral.com/community/glendale/articles/2011/10/11/20111011phoenix-arizona-super-bowl-2015-brk.html?source=nletter-News#ixzz1aVB4eLLO
2015 Super Bowl to be played in Arizona By Arizona Sports.com
The NFL awarded the 2015 Super Bowl to Arizona Tuesday.
"This decision is a positive reinforcement on the entire region, highlighting our ability to put Arizona on a stage for the world to see," the City of Glendale said in a statement.
Super Bowl XLIX will be the state's third time hosting the big game, the most recent being in 2008. That game pitted the undefeated New England Patriots against the New York Giants in a game that went down to the very end to determine a winner.
Arizona was chosen over Tampa Bay, which most recently hosted Super Bowl XLIII. That one, of course, is familiar to Cardinals fans because their team was in it.
The decision will surely be a boon to the state's economy.
"Glendale's opportunity to host a Super Bowl honors the continued commitment to Arizona voters to use the state- of-the-art University of Phoenix stadium and the amenities and infrastructure that were built around the stadium in Glendale to attract hundreds of thousands of people while also pumping money into the local economy," the statement read.
Statement by Governor Brewer
Arizona to Host Super Bowl XLIX in 2015
“I was thrilled to learn that NFL owners today awarded the 49th Super Bowl to the great State of Arizona – marking the third time the Phoenix area has hosted the championship game and the second time it will be played in Glendale’s beautiful University of Phoenix Stadium. I want to thank the Arizona Super Bowl Host Committee for all of its fine work and, of course, NFL owners who’ve given the state this honor.
“The Super Bowl is indisputably one of the world’s premier sporting events – and an economic boon to any state fortunate enough to play host. In 2008, the last time the Super Bowl was played in Glendale, football fans generated upwards of $500 million in economic impact for Arizona.
“Beyond the economic impact, the Super Bowl will once again shine a bright light on all that our wonderful state has to offer. I know that football fans across Arizona share my enthusiasm in knowing that the Super Bowl is coming back to the Grand Canyon State!”