Tuesday, December 20, 2011

Newt Gingrich super PAC unveils first ad - Kenneth P. Vogel - POLITICO.com


12/19/11 10:30 AM EST Updated: 12/19/11 1:20 PM EST

Winning Our Future, the new super PAC supporting Newt Gingrich’s presidential campaign, released its first ad early Monday morning, touting the former House Speaker as “the proven conservative leader” and crediting him with cutting taxes, creating “millions of jobs,” and “reduc[ing] welfare by 60 percent.”

A spokesman for the group said that Winning Our Future has not bought television advertising time to air the ad, but that it did intend to do so. The group “is still in the early stages of development and, indeed, we will be using the video in an ad but the buy has not yet been determined,” spokesman John Grimaldi said in a Monday morning statement.

Television advertising slots have become increasingly rare in Iowa in the remaining two weeks before that state’s caucuses, thanks to continuing buys by the better-funded presidential campaigns of Gingrich’s rivals, as well as the super PACs supporting them.

Perhaps more than his rivals, Gingrich could stand to benefit from a robust big-money outside effort supporting him, since his campaign struggled to dig out of a fundraising and infrastructure hole left by its near-implosion over the summer.

While a pair of pro-Gingrich super PACs had worked to raise money as Gingrich surged to the front of the polls, Winning Our Future came to be regarded as the preferred vehicle for mega-donors to support Gingrich immediately after it was unveiled last week.

Longtime Gingrich ally and benefactor Sheldon Adelson, who in the past few years had contributed $7.7 million to a Gingrich non-profit group called American Solutions for Winning the Future, talked about giving $20 million to a pro-Gingrich outside group, which GOP fundraising sources believe is Winning Our Future.

The operative running Winning Our Future, Becky Burkett, who previously helped raise $54 million for American Solutions, acknowledged in an interview with POLITICO last week that her new group would have to scramble to catch up to the more robust super PACs supporting Gingrich rivals Mitt Romney and Rick Perry.

“It is true that in organizing anything that you would prefer to have more lead time, but the people that I have talked to are willing to jump in, roll up their sleeves and play catch up if you will,” she said. “That may not have been what you wanted to in the beginning but that’s where we are.”

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